A new general manager has been appointed for The Shoreline at Park Beach. Brett Kelly was previously Chief Operating Officer with aged care and retirement living provider NVC Group (formerly known as Nambucca Valley Care) and has lived in Coffs Harbour with his wife for the last 24 years. “For me the opportunity to pursue this passion in a development like The Shoreline, the quality of which has not been seen in this area before, was simply too good to pass up,” Mr Kelly said. “We are fortunate to live in such a beautiful location in one of the best climates in the world. I love nothing more than watching the sun come up as I paddle my outrigger canoe out from the harbour which I am lucky enough to do several mornings a week all year round.” With an eye-watering price tag of $150-million, it’s the biggest private development in Coffs Harbour’s history, and the first two stages of construction are nearing completion. The project is headed by Bachrach Naumburger Group, who is also the developer behind Park Beach Plaza and Seashells apartments.